News.

2024

Ten Square Games S.A. joins Green Game Jam 2024 to encourage player action for the planet.

10 Sep 24
Author: Nina Grabos
4 minutes

Ten Square Games (TSG) is proud to announce its participation in the 5th edition of the Green Game Jam, an annual initiative organized by the Playing for the Planet Alliance. This year’s event, running from September 9th for a week, aims to inspire players to take real-world actions for the environment, with a focus on food, waste, and restoration.

In support of this mission, TSG has developed a unique week-long event in its popular game, Fishing Clash. During the event, players will be challenged to collect symbolic “drops of water,” representing eco-initiatives, while completing special in-game tasks that highlight critical environmental issues. Players will work together to achieve a collective goal, underscoring the importance of collaboration in addressing global environmental challenges.

Each special fish players will target in the game draws attention to a specific environmental problem:

  • Scalloped Hammerhead: threatened by overfishing for shark fin soup.
  • Sockeye Salmon: endangered by overfishing, habitat destruction, and climate change.
  • Eel: facing extinction due to habitat loss and pollution.
  • Clownfish: impacted by coral bleaching caused by climate change, leading to declining populations.

This initiative is available to players starting from level 60, and participation will contribute to a collective environmental goal of collecting in total 5 million drops, reinforcing the theme that small actions by individuals can lead to significant, positive outcomes for the planet.

TSG Takes Real-World Action

In addition to the in-game event, the TSG team took direct action by organizing a clean-up of the banks of the Oder and Oława Rivers, which flow through the heart of Wrocław. This effort was aimed at addressing the problem of pollution and demonstrating how small actions can make a big difference. The team hopes this will inspire players to take similar actions in their own communities.

As part of this initiative, the TSG team has also prepared a list of suggested actions that players can undertake in their daily lives and will share with players on social media under the slogan “Small Action, Big Impact.” Over the course of the week-long event, six ideas to implement in everyday life will be published to show players how they can make a positive environmental impact with small actions. To further incentivize participation, TSG encourages players to post a photo of their real-world impact under posts relating to each of the six initiatives with the hashtag #GreenGameJam and send the photo documenting the action in real world in a private message to Fishing Clash on Facebook, including their Player ID. Everyone who participates in the challenge will receive a special in-game gift. Additionally, TSG has pledged to make a donation to an environmental organization once players collectively reach the goals of collecting 5 million drops set during the event.

Voting and Player’s Choice Award

As part of the Green Game Jam, players will have the opportunity to vote for the best environmental activation. This year, voting for the Player’s Choice award begins on September 9th and will last until October 4th. Players will have the chance to support their favorite initiatives by selecting them from the available activations. We encourage everyone to vote for Fishing Clash using the following link.

About Green Game Jam
The Green Game Jam is a global initiative that brings together game studios to raise awareness of environmental issues and empower players to take action. Over the last four years, the initiative has successfully planted more than 2.5 million trees and raised over $700,000 for wildlife conservation. In 2024, the Jam is taking a step further by asking players to translate their in-game experiences into real-world actions for the planet.

About Ten Square Games S.A.
Ten Square Games is a leading developer of free-to-play mobile games with a focus on hobby and passion genres, including fishing, hunting, and aviation. The company’s portfolio includes popular titles such as Fishing Clash, Hunting Clash, and Wings of Heroes. Founded in 2011, Ten Square Games is headquartered in Wrocław, Poland, and has been listed on the Warsaw Stock Exchange since 2018.

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