Fishing Clash Continues as the Title Sponsor for MLF’s Angler of the Year Programs Across Top Professional and Amateur Circuits

Major League Fishing (MLF) and Ten Square Games, the creators of the globally popular mobile game Fishing Clash, announced today the continuation of their partnership to sponsor the prestigious Angler of the Year (AOY) awards across MLF’s top four fishing circuits in 2025. The partnership positions Fishing Clash’s role as the official AOY sponsor of the Bass Pro Tour, Tackle Warehouse Invitationals, Toyota Series Presented by Phoenix Boats, and Phoenix Bass Fishing League Presented by T-H Marine.

Building on the success of last year’s collaboration, this renewed partnership underscores Ten Square Games’ dedication to supporting professional fishing while enhancing the visibility and reach of Fishing Clash among outdoor enthusiasts. With co-branded initiatives and record-breaking in-game engagement, the collaboration between MLF and Fishing Clash continues to bridge the gap between virtual and real-world fishing, offering unique experiences that resonate with fans, players, and anglers worldwide.

“With millions of active players worldwide, Fishing Clash has become an influential platform for engaging outdoor enthusiasts and growing the sport of fishing globally,” said Kathy Fennel, Executive Vice President and General Manager of Major League Fishing. “This partnership highlights Ten Square Games’ dedication to the fishing community and underscores MLF’s commitment to offering fans and anglers opportunities to connect on every level, from digital engagement to on-the-water competition.”

Fishing Clash has revolutionized fishing entertainment by creating an immersive mobile experience enjoyed by more than 80 million players globally. In tandem with MLF, the collaboration continues to deepen connections between fans and the sport, highlighted by unique integrations like virtual tournaments mirroring real-life MLF events.

“We are thrilled to continue our partnership with Major League Fishing, which demonstrates our dedication to the fishing community and strengthens Fishing Clash’s presence in the U.S. – our largest single market,” said Andrzej Ilczuk, CEO of Ten Square Games. “Following the success of our previous collaboration, we’ve seen remarkable growth in game installations and engagement, proving that MLF’s passionate fanbase is perfectly aligned with our game. This renewal allows us to bridge the gap between virtual and real-world fishing experiences, deepening our connection with outdoor enthusiasts globally.”

The collaboration with Major League Fishing has significantly enhanced brand visibility for Fishing Clash. In addition to logo placement on angler jerseys and boats, the game is showcased across all MLF media platforms. Fishing Clash is seamlessly integrated into coverage of the AOY program, including editorial features, social media updates, and earned media exposure in national outlets. Additionally, Fishing Clash is highlighted through voiceover mentions during the MLFNOW! live streams and the Bass Pro Tour linear TV broadcasts, tying everything together with high-impact touchpoints. This comprehensive strategy ensures that Fishing Clash reaches millions of outdoor enthusiasts globally and strengthens its position as a leading mobile fishing game.

Fishing Clash 2025 Angler of the Year Awards:

Bass Pro Tour Fishing Clash Angler of the Year: $100,000

Tackle Warehouse Invitationals Fishing Clash Angler of the Year: $50,000

Toyota Series Fishing Clash Angler of the Year: $5,000 per division (six divisions total)

Phoenix Bass Fishing League Fishing Clash Angler of the Year: $1,000 per division (24 divisions total)

The Fishing Clash AOY title is among the sport’s most challenging accolades, rewarding consistent performance throughout an entire season of events on different fisheries. The Bass Pro Tour Fishing Clash AOY must outperform 65 of the world’s best anglers through seven tournaments, showcasing versatility and perseverance, just as players do in Fishing Clash.

As a part of the partnership, MLF will award five fishing prize packs to Fishing Clash players who excel in the game’s MLF-themed challenges. The prize packs will be available throughout the year for top players during the MLF-themed events in Fishing Clash.

Fishing Clash continues to be one of the most popular mobile games in the world, with over 80 million players globally. The game offers a dynamic 3D fishing experience with a variety of virtual locations, including the host of MLF REDCREST 2025, Lake Guntersville, where Fishing Clash players can virtually compete.

The 2025 Bass Pro Tour Fishing Clash Angler of the Year race kicks off January 30 at the Bass Pro Tour Stage 1 at Lake Conroe in Conroe, Texas.

For more information about Fishing Clash, visit FishingClash.game or download the app for iOS or Android. To learn more about MLF, visit MajorLeagueFishing.com. For regular updates, photos, tournament news and more, follow MLF’s social media outlets at Facebook, X, Instagram and  YouTube.

About Major League Fishing

Major League Fishing (MLF) is the world’s largest tournament-fishing organization, producing more than 250 events annually at some of the most prestigious fisheries in the world, while broadcasting to America’s living rooms on CBS, Discovery Channel, Outdoor Channel, CBS Sports Network, World Fishing Network and on demand on MyOutdoorTV (MOTV). Headquartered in Benton, Kentucky, the MLF roster of bass anglers includes the world’s top pros and more than 30,000 competitors in all 50 states and 13 countries. Since its founding in 2011, MLF has advanced the sport of competitive fishing through its premier television broadcasts and livestreams and is dedicated to improving the quality of life for bass through research, education, fisheries enhancement and fish care. 

About Ten Square Games

The Ten Square Games Group is one of the largest Polish producers of mobile games in the free-to-play model and the leader in the outdoor hobbies mobile-game segment (fishing and hunting). Its team consists of 330 people working in studios in Wrocław and Warsaw. Ten Square Games S.A. has acquired the Rortos studio in Verona, as well as a minority stake in the Krakow Gamesture studio. The Group’s portfolio includes, among others: Fishing Clash, one of the world’s most popular 3D fishing simulators, Hunting Clash, a realistic hunting simulator, as well as Real Flight Simulator, one of the most recognizable flight simulators, and the dynamically growing game Wings of Heroes.